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Designer Fund

How Designer Fund moves fast without losing design quality

How Designer Fund moves fast without losing design quality

“Framer gives us full ownership of our site. We shape the design and publish updates instantly. There’s no handoff or delay.”

“Framer gives us full ownership of our site. We shape the design and publish updates instantly. There’s no handoff or delay.”

Ben Blumenrose

Co-founder at Designer Fund

Designer Fund invests in early-stage tech startups that lead with design. Its portfolio includes Stripe, Notion, Linear, and Framer. In addition to funding, the firm connect founders with a community of design leaders who have shaped products at Apple, Meta, Google, and Airbnb. They help organizations craft strong products, build design teams, and scale with intention. Its mission is to improve health, sustainability, and prosperity for all people through investing and design.

Designer Fund invests in early-stage tech startups that lead with design. Its portfolio includes Stripe, Notion, Linear, and Framer. In addition to funding, the firm connect founders with a community of design leaders who have shaped products at Apple, Meta, Google, and Airbnb. They help organizations craft strong products, build design teams, and scale with intention. Its mission is to improve health, sustainability, and prosperity for all people through investing and design.
Designer Fund invests in early-stage tech startups that lead with design. Its portfolio includes Stripe, Notion, Linear, and Framer. In addition to funding, the firm connect founders with a community of design leaders who have shaped products at Apple, Meta, Google, and Airbnb. They help organizations craft strong products, build design teams, and scale with intention. Its mission is to improve health, sustainability, and prosperity for all people through investing and design.

Instant publishing

Before using Framer, many updates required development time or faced delays. They had stories to share and investments to highlight, but the process held them back. They also spent a lot of time fixing bugs whenever parts of the site broke, turning simple updates into slow, frustrating work.

The team had long wanted to move their site to Framer, but with more than a hundred blog posts and long-form resources, it seemed like a time-consuming project. In reality, with the help of designer Ben Gold and support from the Framer team, the entire migration was completed in just five weeks.

Now everything happens in one place. The team can design, write, and publish directly, with no platform switching or bottlenecks. Updates go live instantly: from a founder spotlight to a blog post, Designer Fund’s website moves at the speed of their work. This freedom has changed their pace entirely. Its website now feels like a live feed of its work: always up to date, never behind.

Design-first control

Framer lets Designer Fund build expressive pages, test new structures, and adapt the site’s design as the fund evolves. There’s no need to choose between speed and craft.

As the team explored new ways to scale their site, Framer’s CMS became a key part of the process. Using multiple CMS collections opened up new possibilities. When they built a company CMS for the homepage, creating a dedicated company page was effortless since the content was already in place. What might have taken weeks became a matter of hours. With Framer’s flexible setup, building on top of their own infrastructure is faster, easier, and far more creative.

Designer Fund’s co-founder Ben Blumenrose on using Framer:

“Our team loves working with Framer. It’s changed how we manage our site. We went from scattered tools and things constantly breaking to a single, easy-to-use space where we have far more control. It’s fast, too. Publishing blog post changes used to take minutes, but with Framer, it happens instantly.”

Built for storytelling

As Designer Fund’s portfolio grows, so does their need to share more stories about founders, missions, and design in practice. Their site now supports it all. With Framer’s flexible CMS, the team has the freedom to publish blog posts, launch resources, and evolve the structure of the site whenever needed. No waiting. No rebuilding from scratch.

Build faster, scale smarter.

Build faster, scale smarter.

Build faster, scale smarter.

Framer gives you the flexibility to grow without the hassle.

Framer gives you the flexibility to grow without the hassle.

Framer gives you the flexibility to grow without the hassle.

Designer Fund

Designer Fund is a San Francisco-based venture firm investing in early-stage startups where design drives better products and lasting impact. Founded in 2012, it backs founders improving health, sustainability, and prosperity. Beyond capital, the firm offers design expertise, mentorship, and a community of product leaders. Their portfolio includes Stripe, Linear, Notion, and Framer.

15-30

2012

Results

Pages go live instantly, no delays or handoff

Fast migration of a 100+ CMS elements

Full control over design and layout