Canonical URL

An HTML element that tells search engines which URL is the 'official' version of a page when duplicate content exists at multiple addresses. This prevents SEO dilution from copied content, URL parameters, or www/non-www variations. Framer automatically generates canonical tags, and you can customize them in page settings for specific SEO requirements.

Related terms

Related terms

301 Redirect

A permanent redirect that tells browsers and search engines a page has moved to a new URL forever. This is essential for maintaining SEO value when restructuring your site or changing URL patterns. In Framer, configure 301 redirects in your site settings under the Redirects section to preserve link equity from old URLs.

404 Page

A custom error page displayed when visitors try to access a URL that doesn't exist on your site. A well-designed 404 page helps retain visitors by offering navigation options and search functionality rather than a dead end. Framer lets you create branded 404 pages that match your site's design and guide users back to relevant content.

Favicon

The small icon displayed in browser tabs, bookmarks, and mobile home screens, typically 16x16 or 32x32 pixels. A distinctive favicon helps users identify your site among many open tabs and reinforces brand recognition. Upload favicons in Framer's site settings—consider how your icon reads at very small sizes.

Google Search Console

A free Google tool providing insights into how your site appears in search results, including impressions, clicks, and indexing issues. Search Console alerts you to problems and validates fixes, essential for SEO monitoring. Verify your Framer site in Search Console to track search performance.