CSS
Cascading Style Sheets—the styling language that controls how HTML elements appear, including colors, fonts, spacing, and layouts. While Framer generates CSS automatically from your visual designs, understanding CSS concepts helps you troubleshoot issues and leverage advanced features. Custom CSS can be added through code components or overrides when needed.
Embed
External content integrated into your page from another source, such as videos from YouTube, maps from Google, or widgets from third-party services. Embeds extend functionality without building features from scratch but can impact performance and introduce dependencies. Framer supports HTML embeds and iframe integration for external content.
HTML
HyperText Markup Language—the standard code that structures web content using tags that define headings, paragraphs, links, and other elements. While Framer generates HTML automatically, understanding its structure helps with SEO, accessibility, and debugging. Semantic HTML using proper tags like header, nav, and main improves accessibility and search rankings.
Landing Page
A standalone page designed for a specific marketing goal, typically with focused messaging and a single call to action. Unlike general website pages, landing pages minimize distractions to maximize conversions. Test landing page variations systematically—small changes in headlines, images, or CTAs can significantly impact results.
Pixel
The smallest unit of a digital display, a single point of color that combines with millions of others to form images. Understanding pixel dimensions helps you provide appropriate image sizes for different devices. Retina displays pack more pixels into the same space, requiring higher-resolution images for sharp display.