A visualization of sequential conversion steps showing how many users progress through each stage toward a goal. Funnel analysis reveals where users drop off, highlighting optimization opportunities. Track funnels in Framer Metrics to measure and improve conversion paths.

A small file stored in a visitor's browser that remembers preferences, login status, or tracking information across sessions. Cookies enable personalization and analytics but require consent notices under GDPR and similar regulations. Framer's built-in analytics are cookie-free, avoiding consent banner requirements.

The volume of visitors accessing a website, measured in sessions, users, or pageviews over time. Growing traffic is often a primary goal, but quality matters more than quantity. Focus on attracting the right traffic that converts and engages.

Agent Memory is persisted context that allows an AI agent to remember preferences, facts, and workflow state across sessions.

An agent session is the active connection and conversation state between a user, an AI agent, and the project being edited.

An agent session keeps track of the current project access, recent instructions, and ongoing tasks. Session context helps an agent continue work without starting from a blank slate each time the user asks for a change.