A personalized web address like yourbrand.com instead of a platform-provided subdomain. Custom domains are essential for professional branding and improve trustworthiness with visitors. Framer supports custom domains with automatic SSL certificate provisioning and straightforward DNS configuration.

The process of making website changes live and accessible on the internet. Publishing deploys your work to production servers where visitors can access it. Framer's instant publishing makes changes live immediately when you click publish.

A digital certificate enabling HTTPS encryption that protects data transmitted between browsers and servers. SSL certificates are now essential for security, user trust, and SEO rankings. Framer provides free SSL certificates automatically for all hosted sites.

Domain Name System—the internet's phone book that translates human-readable domain names into numerical IP addresses computers use. DNS propagation can take 24-48 hours when pointing a domain to new hosting, though it often completes much faster. Proper DNS configuration is essential for connecting custom domains to your Framer site.